Gambling.com Group (Nasdaq: GAMB) is looking for exceptional talent interested in the fast-paced, high-growth online gambling industry. As the first and only online gambling affiliate publicly traded in the U.S., Gambling.com Group has earned recognition as a leader in its field – most recently winning Casino Affiliate of the Year at the 2024 EGR Operator Awards. Gambling.com Group embraces a majority remote-first hybrid work model, offering employees the flexibility to work remotely while being part of a global team. For some roles, in-office presence is required for operational reasons, ensuring seamless collaboration and effectiveness where needed. With flagship offices in Dublin, Charlotte, and Malta, and satellite offices in Madison, Helsinki, Serbia, and Costa Rica, we operate on a "think local, act global" mindset. Gambling.com Group is on the lookout for innovative, solution-driven, and fast-paced thinkers to join our growing team. Are you ready to take the next step in your career?

Responsibilities:

• Support the CRM strategy across all communications; E-mail, SMS & Web Push
• Interpret department KPIs and targets into tangible CRM actions
• Build and develop automated customer journeys for new acquisition paid media and re-targeting.
• Building & testing new dynamic content for emails
• Work across a number of different GEO locations & brands
• Reporting on performance on a monthly basis, sharing insights with wider team
• Running A/B tests across multiple touch points
• Manage email and SMS segmentation.
• Ad-hoc emails for Giveaways, big sporting events and targeted offers
• Landing page builds and optimization
• Manage automation flow, review, learn and optimise.
• Explore ways to improve engagement & conversion rate from communications.
• Maintain the quality of the database ensuring its effective segmentation for personalised content/sales.
• Monitor key CRM performance metrics and KPIs
• Maintain high levels of GDPR compliance and ensure best practices are upheld and improved where necessary.

Skills & Experience:

• Proven track record of supporting and executing successful, data-driven CRM strategies
• Strong preference for experience in online gaming or affiliate websites
• Expertise in player segmentation, lifecycle marketing, personalization, and marketing automation.
• Knowledge of HTML and CSS for email template customization and optimization.
• Strong hands-on experience with leading CRM platforms (Bloomreach, OptiMove, Salesforce etc)
• Excellent communication and collaboration skills to coordinate with content creators, designers, and other stakeholders
• A good understanding of the online gambling environment, player behaviors, and industry trends.
• Solid knowledge of relevant regulatory frameworks (e.g., GDPR, responsible gaming) and best practices.
• Ability to thrive in a fast-paced, dynamic, and target-driven environment.