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PR Outreach Specialist

Gambling.com Group

Gambling.com Group

Marketing & Communications
Serbia
Posted on Jun 18, 2024

Gambling.com Group (Nasdaq: GAMB) is looking for talented individuals to join its diverse and growing team in Europe. Through a portfolio of brands -- including flagship website Gambling.com, as well as Bookies.com and the new Casinos.com -- Gambling.com Group helps online gamblers start their consumer journey with confidence by delivering best-in-class content featuring expert analysis, independent reviews, news, tips, odds comparisons and more.

The Group has positioned itself as one of Europe’s premier performance marketing companies and is one of the leaders in responsible player acquisition across the regulated, global online gambling industry. The Group has won nearly every award in the gambling affiliate industry for sports and casino, and is a two-time winner of the prestigious EGR Affiliate of the Year award.

Europe remains a key market of focus for the Group as it continues its period of exciting growth this year. The Group has offices in Dublin, its EU headquarters, and Malta.

Join our dynamic and expanding team at Gambling.com Group (Nasdaq: GAMB) in Europe. As leaders in the online gambling industry, our portfolio of brands, including flagship website Gambling.com, alongside Bookies.com and Casinos.com, empowers online gamblers with trusted content, expert analysis, and comprehensive resources.

Requirements

  • Is passionate about data, research methods, writing and Digital PR.
  • Is full of ideas and is keen to share them with a group.
  • Follows the news cycle, stays up to date with trends and can spot a news angle to land press coverage for our internal brands.
  • Can think creatively and use their initiative for campaign idea generation, data sourcing, data analysis and content production.
  • Has excellent written and verbal communication skills.
  • Can work autonomously and think independently, but also productively and efficiently within a small team.
  • Wants to work within the sports betting and casino affiliate industry.
  • Has an ability to meet deadlines and hit KPI’s.

Responsibilities

  • Data sourcing and analysis
  • Content writing – onsite copywriting, proofing, interview transcription, news desk story write ups, press release drafting and email outreach copy
  • Outreaching occasional campaigns and news stories to Journalists
  • Earning backlinks
  • Generating campaign ideas and spotting news angle opportunities

Tools we use

  • Microsoft Excel proficiency
  • Ahrefs / Semrush / Majestic / Google Keyword Planner / BuzzSumo
  • Google Chrome extensions for efficiency and accessibility, e.g: Quick Javascript Switcher
  • Prompts for Midjourney, Chat GPT 4.0, Google Gemini and other AI tools
  • Jira and Confluence

Perks & Benefits

  • Employee Stock Purchase Program
  • Comprehensive private Healthcare Insurance
  • Flexible work environment with the option for remote work
  • Lifestyle Allowance/Lifestyle Spending Account
  • Hardware and software
  • Regular company events, including seasonal parties and sports & social outings.
  • Access to courses for Personal and Career Development
  • Company Paid Volunteer Day