Director/Senior Director, Agency/Brand Sales
Purple Lab
Sales & Business Development
United States
Posted on Aug 25, 2025
PurpleLab® is seeking a highly motivated and experienced Director or Senior Director to drive revenue growth by building and expanding relationships with advertising agencies that manage pharmaceutical manufacturer clients. This individual will play a critical role in positioning our advertising solutions as a trusted partner to agencies, helping them deliver compliant, data-driven, and high-impact campaigns across omnichannel platforms.
This is a high-impact role suited for candidates who thrive in fast-paced, entrepreneurial environments and are excited by consultative, value-based selling. This role will report to the VP of Agency/Brand Sales.
What You’ll Do
For Director:
This is a high-impact role suited for candidates who thrive in fast-paced, entrepreneurial environments and are excited by consultative, value-based selling. This role will report to the VP of Agency/Brand Sales.
What You’ll Do
- Sales Growth & Revenue Generation
- Own and exceed a defined revenue quota by selling advertising solutions to top agency partners in the pharmaceutical industry.
- Identify new business opportunities within agency holding companies, independents, and pharma-specialist agencies.
- Agency Relationship Management
- Build and deepen strategic relationships with senior agency decision-makers across planning, investment, and analytics functions.
- Serve as the primary point of contact for agencies, ensuring alignment of our offerings with their client objectives.
- Partner with agency leads to influence pharmaceutical manufacturer marketing investments.
- Strategic Account Planning
- Develop account plans to expand penetration within agency networks and their pharmaceutical brand clients.
- Coordinate with cross-functional teams (product, client success, ad operations) to deliver solutions tailored to agency and brand needs.
- Market & Industry Expertise
- Stay current on pharma advertising trends, regulatory requirements, and agency dynamics.
- Provide consultative insights to agencies on how to leverage our compliant health data, measurement tools, and omnichannel audience solutions.
- Collaboration & Partnership
- Work closely with internal leadership to shape go-to-market strategies for agency engagement.
- Collaborate with client success teams to ensure campaign execution meets performance and compliance standards.
For Director:
- 5-10 years of sales or business development experience in healthcare data, SaaS, agency, or adtech industry
- Proven ability to exceed quota in a B2B selling environment
- Familiarity with healthcare claims, RWD, or life sciences analytics preferred
- 10+ years of experience selling into agencies and/or pharmaceutical companies, ideally in SaaS, DaaS, or healthcare analytics
- Demonstrated success managing large, complex deal cycles
- Deep understanding of advertising ecosystem and the mechanics of omnichannel media investment
- Strategic, consultative sellers who can tailor value propositions by persona
- Comfortable navigating ambiguity and working collaboratively across teams
- Strong communicators with excellent presentation, negotiation, and closing skills
- Passionate about solving real-world problems with data and technology