The Role

The Sales Director is a hunter-minded demand seller responsible for building success by identifying, qualifying and selling prospects on the value of TripleLift. This role is part of the Independent Agencies sales team and will be tasked with growing revenue and demand across a targeted list of independent agencies with an emphasis on eCommerce agencies specialized in buying across retail media networks. The ideal candidate will be located in the New York metropolitan areas. We will consider remote candidates based on an individual’s experience and qualifications.

This seasoned seller will be responsible for supporting new and existing business across their account list, creating an actionable plan of execution for account prioritization, and selling TripleLift’s full suite of programmatic and managed service solutions.The best candidate brings eCommerce agency relationships with them to the table, and they are comfortable presenting at both a tactical and strategic level; all the while evangelizing, educating and influencing agency key decision makers.

This position operates on a set of core principles that guide our work:

• Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
• Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
• Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
• Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.

Responsibilities:

• Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities with a focus on IPG agency and client accounts.
• Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
• Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
• Revenue Growth: Meet or exceed quarterly and annual revenue goals according to your sales plan.
• Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
• Utilize a solution-selling philosophy by listening to key business requirements, and selling through TL's solutions that meet the client’s needs.
• Assess potential business deals, through RFP responses and pursue proactive opportunities via strategic partnerships
• Network at industry-relevant functions to increase TripleLift’s visibility and connect with new clients.
• Effectively forecast monthly, quarterly, and annual sales
• Provide weekly updates to leadership on sales, leads, and the status of prospective projects

Qualifications:

• Solid understanding of the programmatic landscape with a major focus on Retail Media and CTV
• Motivated team player who consistently strives to exceed goals and push revenue expectations
• Ability to creatively package TripleLift solutions through an enterprise sell, capitalizing on a challenger and value-selling approach
• Strong network of contacts within Independent Agencies, DSPs, and 3p partners
• Strong analytical skills and understanding of customers’ needs
• Comfortable taking ownership of projects and showcasing key accomplishments
• Strives for continued learning opportunities to build upon craft
• Excellent communication and interpersonal skills
• Excellent organizational skills and attention to detail
• Ability to work individually and collaboratively
• Ability to work under pressure and multitask in a fast-paced start-up environment
• Ability to accept feedback and constructive critique positively
• Extremely strong and demonstrable work ethic

Education Requirement:

• Bachelor’s Degree

Experience Requirement:

• 5-7 years in digital, media or ad tech sales while carrying a sales quota
• Experience selling at least one or more of the following: Retail Media, CTV, and/or Audience/Data Solutions