Creative Manager
Zelis
About Us
Zelis is modernizing the healthcare financial experience in the United States (U.S.) across payers, providers, and healthcare consumers. We serve more than 750 payers, including the top five national health plans, regional health plans, TPAs and millions of healthcare providers and consumers across our platform of solutions. Zelis sees across the system to identify, optimize, and solve problems holistically with technology built by healthcare experts – driving real, measurable results for clients.
Why We Do What We Do
In the U.S., consumers, payers, and providers face significant challenges throughout the healthcare financial journey. Zelis helps streamline the process by offering solutions that improve transparency, efficiency, and communication among all parties involved. By addressing the obstacles that patients face in accessing care, navigating the intricacies of insurance claims, and the logistical challenges healthcare providers encounter with processing payments, Zelis aims to create a more seamless and effective healthcare financial system.
Zelis India plays a crucial role in this mission by supporting various initiatives that enhance the healthcare financial experience. The local team contributes to the development and implementation of innovative solutions, ensuring that technology and processes are optimized for efficiency and effectiveness. Beyond operational expertise, Zelis India cultivates a collaborative work culture, leadership development, and global exposure, creating a dynamic environment for professional growth. With hybrid work flexibility, comprehensive healthcare benefits, financial wellness programs, and cultural celebrations, we foster a holistic workplace experience. Additionally, the team plays a vital role in maintaining high standards of service delivery and contributes to Zelis’ award-winning culture.
Position Overview
The Creative Manager will lead Zelis’ India-based creative production operations, combining deep creative agency leadership experience with a pioneering role as our Generative AI captain. This is a strategic, high-impact position that will define the future of our creative function in partnership with the Vice President, Brand & PR, and the Creative Director.This role demands hands-on expertise in creative agency operations and a proven track record in managing end-to-end creative workflows for global brands—preferably in the technology or healthcare sector. Equally important, you will play a key role in the selection and integration of Generative AI tools into our design workflows, ensuring the team leverages emerging technologies to scale production, enhance quality, and increase efficiency without compromising brand integrity.
You will lead a talented team of designers, video producers, and content specialists, driving creative excellence, operational agility, and innovation in a fast-paced, global environment. You will help mentor the team on how to use emerging Generative AI tools to increase their efficiency and expand their portfolios.
1. Creative Agency Expertise (Non-Negotiable)
- Lead with minimum 8 years of experience in a creative agency, including at least 3 years in a leadership role managing people and creative operations.
- Apply agency-level quality and process discipline to ensure efficient project delivery, brand consistency, and measurable creative impact.
- Leverage your background to manage multi-format creative output—including digital campaigns, print, social content, storyboards, and brand systems.
2. AI Leadership – Generative AI Captain
- Own the AI creative roadmap: identify, evaluate, and implement Generative AI tools (e.g., Adobe Firefly, OpenAI Sora, Synthesia, Midjourney) to enhance design workflows.
- Design and deliver AI training programs to upskill creative teams and embed AI best practices into day-to-day operations.
- Measure and report on efficiency gains and quality improvements resulting from AI integration.
- Stay ahead of AI trends and evaluate emerging tools for creative innovation.
3. Creative Strategy & Execution
- Translate complex technology concepts into visually compelling and simple-to-understand creative outputs.
- Partner with global stakeholders to mature creative strategy and ensure output aligns with brand vision and business objectives.
- Present creative concepts and articulate the rationale behind design decisions to internal clients.
4. Team Leadership & Development
- Mentor, coach, and manage a cross-functional creative team, ensuring high performance and continuous skill development.
- Promote a culture of collaboration, transparency, and feedback.
- Effectively allocate resources, balance priorities, and manage multiple concurrent projects.
5. Operational Excellence
- Use project management tools (e.g., Wrike, Asana) to track tasks, timelines, and deliverables.
- Maintain and evolve the in-house style guide while ensuring brand integrity across all creative touchpoints.
- Introduce process improvements to optimize workflow efficiency and scalability.
ABOUT YOU:
- 10+ years in creative roles, with at least 3 years in creative agency leadership—non-negotiable.
- Proven success in creative operations for global brands, preferably in technology or healthcare sectors.
- Demonstrated passion for Generative AI and track record of integrating AI tools into production workflows.
- Strong portfolio showcasing creative versatility across multiple formats (print, digital, video, illustration).
- Expertise in Adobe Creative Suite, Figma, and familiarity with AI-powered creative tools.
- Exceptional project management skills and experience with tools like Wrike or similar.
- Bachelor’s degree in Marketing, Communications, Design, or related field; Master’s degree (MBA or equivalent) strongly preferred.
- Additional certifications in Brand Strategy, Digital Marketing, or AI in Creative Industries a plus.
WHY THIS ROLE IS CRITICAL
This is not just a management position—it’s a creative transformation role. You will shape how Zelis delivers design at scale, blending agency-grade creative discipline with the power of Generative AI to set new benchmarks in quality, speed, and innovation.